Political “Miracles” of the Week

Some amazing things happened in public life the past few days. Here are a few of my picks:

Imagine that: Democrats came up with a brilliant political slogan.

I’m not sure that’s happened since “Yes We Can” burst on the scene with Barack Obama in 2008.

This one is the “rebrand” of the last year’s luckless “Build Back Better.” I was okay with BBB, but it sure went down, choked in  coal smoke from Manchin’s mines, then lost in Krysten Sinema’s deserts.

A caveat: I’m speaking here only of the title; what’s in it is another matter, as are its actual prospects for passage. But certainly it will be an asset in the Dems’ midterm electoral campaign.

Next, a spate of stunning campaign ads popped up. The best, which delivers a horror message worthy of Stephen King, with wickedly sardonic wit and wordplay, comes from Texas and a new PAC, Mothers Against [Texas governor] Greg Abbott “MAGA”:

In an instantly viral ad, a doctor tells a distraught couple that their fetus has suffered a catastrophic abnormality.
If she were to make it to full term, he continues, the baby girl would die just hours after birth. “She will suffer,” the doctor adds, before telling the tearful parents that a decision must be made on terminating the pregnancy — a choice that “only one person can make.”

“And that person is Greg,” the doctor says.
“Who the F—- is Greg?” The father asks. The doctor reveals a portrait of Abbott. With a direct phone line.
[Click here to watch the ad. ]

“Greg” turns thumbs down. Then . . . .

I think the ad is brilliant in every way: production, acting, targeting (Republican Abbott is up for re-election), its daggerlike wordplay, and packing its thrust into less than ninety seconds.

Speaking of a quick thrust . . .

 

PS. A real Grass-Roots snapshot, from In The Yard:

Welcome to your Weekend . . . .

 

 

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